Apart from good food and customer service, the success of your food truck also depends on these 3 words: location, location, location. Here are some great places for you to station your food truck in order to attract customers.
Busy petrol stations or convenience stores
These areas are usually crowded from around noon till night. Be sure to ask the owner for permission to run your food truck, because it might be competition for his business. Some popular food ideas you can consider are burgers or hot dogs because they’re easy to grab and eat on the go.
Event or exhibitions
Places like these will be very crowded. One good idea would be to take note of when the big exhibitions are running and getting the right permits to run your food truck in that area. Remember to stock up because chances are there will be a flood of customers looking to get some food.
Schools and campuses are full of students that are usually looking for inexpensive meals, snacks, or drinks during their school break. Fulfil their needs by serving popular food or easy to eat meals. Having an attractive food truck design can encourage students to take selfies and share them on social media, generating free publicity for your business.
Offices or financial districts
Like schools, many corporate workers look for food to bring back or eat near their office during lunch. Timing is key here, so make sure your truck is ready to serve hungry patrons from 11 AM to 2 PM.
Sports or recreational areas
Places like city parks where people come to play sports or just relax with their family can be a good place to station your food truck. The best time to open is around noon till evening on weekdays, or from morning till noon on weekends. Serving light meals or just simple snacks and drinks will draw customers in the area.